Creating a good work culture starts with self-love If a year of working remotely in a pandemic has taught us anything, it’s that separating work and life is difficult.A few culture-building suggestions Tina shared included getting to know your colleagues’ passions, starting the week off by sharing personal highs and lows, injecting playfulness into the day with props…or even a drawer full of confetti! “A small department can be considered a company in its own right,” said Tina.
Start small, even if you’re at a big company Recognizing that not every company is a small business, Tina pointed out that you can create an inclusive and collaborative culture by starting with your immediate colleagues, team, or department.Only after she articulated the values that are important to her (joy, fun, warmth, and safety) was she able to develop her own leadership style and hire accordingly. There is no right way to lead a company or team Tina recalled earlier days of reading one business book after another, only to realize that they couldn’t pinpoint what she valued in a working environment.Over the past 15 years, she has founded several successful businesses: a creative co-working community called FRIENDS, a global lecture series called CreativeMornings, a simple to-do app called TeuxDeux, and Tattly, a high-end temporary tattoo shop.Įisenberg recently joined BCGDV and BCG’s NYC Inclusion Accelerator for a discussion during our Diversity, Equity, and Inclusion Week. Tina, often referred to as swissmiss after her popular blog, is a Swiss graphic designer turned Brooklyn-based serial entrepreneur. With this in mind, BCGDV invited Tina Roth Eisenberg to share her perspectives on how to approach leadership, build effective teams, and make space for joy in the workplace.
Cultivating an inclusive environment rooted in trust and loyalty that brings together employee and business values and celebrates difference requires a designer mindset. For years, leaders have tried to capture the perfect formula to build collaborative and high-performing workplaces however, there is no one size fits all solution. We caught up with the designer and entrepreneur to talk about bringing energy and joy to the workplaceīy Naomi Goldin, DV Alumnus, Lead Strategic Designer, BCG Digital VenturesĪsk any business leader what the key to their success is and it’s likely they’ll point to their people.
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